Mission Blue

“Mission Blue” is an organization for ocean pollution awareness art festival. For this project I had to develop a persona, a fictional organization and choose any topic related to environment. While searching for a topic I stumbled upon Pharrell Williams organization for ocean called “Raw for the Oceans” which purpose is to reduce the impact of plastic dumping in the world’s oceans. Illustrations they used for their brand inspired the animations on my website. Despite the fact that it is a serious issue I wanted to educate my visitors about ocean pollution in a visually interesting way.

Client: Fictional organisation

Role: Development, Content, Branding, Design